Last week, I was struck by two things – the lackluster performance of newspaper advertising and the fact that my mom loves Facebook.
The first leads into the second…
Newspaper circulation is declining.  That much we know.  The story is being told by all of the newspapers going out of business.  Billboards, no matter how many times [...]

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Trade shows can prove to be an excellent source of marketing. If you want to get noticed in the public eye and have a great headstart, then trade shows are the thing for you. If you are a small business owner, you would understand the importance of it and are probably already using this tool. [...]

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ChirpMarketing
a form of marketing that is used to convey short messages that are highly centralized, can create impact and grab target market’s attention without them having to spend substantial amount of time looking at the marketing message.
ChirpMarketer
any person or business who uses Twitter or other similar services to create brand awareness with short, enticing messages [...]

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Each day from the time we wake up till the time we “hit the sack” we are exposed to thousands of ads. Most of them we simply ignore cause we are used to them. We get out of bed, grab a cup of coffee and read a newspaper, there it is hundreds of ads throwing [...]

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Before I go ahead I would like to make a confession : I am pretty addicted to Twitter. When I first started using Twitter it was more of a “let’s see what it can do” approach but as I dived more into it, I started seeing the ultimate value that it can provide, both as [...]

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Viral marketing in the simplest words means the marketing strategy which encourages e-mail recipients to pass along messages to others in order to generate added exposure. This can be a great way to attract traffic to your website and expand business dimensions. This form of marketing has existed in the society for a very long [...]

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Couple weeks ago we published an article that showed some of the best creative ads out there. After going through all the emails and suggestions we received we knew we had to do it again. Today we bring you 20 creative advertisements that are simply amazing. They convey the message in best possible way without [...]

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A while ago we had compiled a post that contained 7 Sites Every Marketer Should Keep An Eye On. Once again, as promised we have compiled a list of another 7 sites that will help you make better marketing decisions. This time around we didn’t include our own blog since we know you have already [...]

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While browsing the web came across this image which perfectly sums up the difference between Traditional Marketing and Neo-Marketing. Thought I would share it with you guys.

[ source : ThePowerofInfluence ]

About the author: Jason Drohn is a success strategist who loves helping people build ridiculously successful businesses online through his social marketing class or his [...]

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CRM or Customer Relationship Management simply means the methodology or the process of building stronger relationships with existing customers. This can be helpful for any business specially in knowing their customer’s needs and behavior. Many businessmen take this for granted and stay under the impression that once they have served a customer, he or she, [...]

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