In business, being different is good. Being wacky is good. But being extraordinary is better.
Have you seen any of this year’s auto expos? Wacky. Crazy. Extraordinary. SOME of these cars are magnificent. Others, though - need to get scrapped.
Welcome to the rule of thirds.
The rule of thirds says [...]

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Press releases have long been a standby for launching new websites and initiatives. Press release news wires are the source of many of the news items you see on a daily basis throughout the blogosphere and in the media.
When you write a press release, you basically need one thing: a story.
A press release is [...]

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