Product Description
M: Marketing 2e is the newest principles of marketing textbook from Dhruv Grewal and Michael Levy, and was created with students’ and professors’ needs in mind. Students receive a cost-effective, easy to read, focused text complete with study resources (both print and online) to help them review for tests and apply chapter concepts. Professors receive a text that contains all the pertinent information – yet in a more condensed format that is easi… More >>
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Purchased the book in May for a fast-paced intense marketing class. Book came with “Premium Content Access Card”. Was supposed to be able to access online tutorials, videos and online testing. Website not up! No access. Website is now up but still incomplete. No videos. What a rip off! Class is over and we although we paid for the Premium Content, all we got was the book. Good book, bad experience!
Rating: 2 / 5