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There is a reason that social bookmarking sites and news aggregators do not have anonymous members. It’s true that many of those who submit content to these sites are doing so for the pure need to inform others and raise awareness of a certain topic regardless of how surreal or illogical it may be. For others however it is a whole different modus operandi. I’m talking of course of working to build one’s social media profile and the desire to market it.
I have an account registered at multiple different services all across the web. All of them use the same profile image and username. By now people are starting to recognize my consistencies across the web and that is becoming a very valuable thing. Each day I have a couple more random followers on Twitter and Pownce all due to properly marketing myself to the rest of the crowd. My routines consist of browsing through many different popular and unusual media aggregators. It may be a active webforum, some confusing Italian blog or a historic IRC channel but what I’m looking for is that diamond in the rough, that piece of social media that gets a reaction from everyone and with that more recognition for myself.
By now, having a submission promoted to the front page of Digg or getting 20 @replies on Twitter doesn’t give me the same sensation as it did six months ago, yet I still insist on it continuing. As your stories are promoted so is you profile. People start contacting you via instant message just to say thanks or hello. Some might ask for help with a blog post surrounding social media; essentially they are crowdsourcing on a private level. That is of course why we advertise all of our contact information in our profiles, to allow the conversation to continue wherever possible.
Last month was a groundbreaking social media experience for me. A blogger was asking in a public Skype (text) chat about any designers the few of us in the room could recommend. I immediately thought of someone who could work well with this blogger and I let the designer know of the bloggers interests. Soon the two met in the chat room and discussed a few details before taking the conversation completely private. In a matter of minutes I had brokered a deal that was worth a few hundred dollars. My designer comrade was very kind and eventually kicked back 50 bucks to me for recommending him.
These familiarities give acknowledgment to active users and keep the building blocks of communities secure. There is defiantly a social network out there for everyone but I find connecting in some way with them all can strengthen each individual profile I use.
This is a guest post by media guru MikeonTV, who encourages everyone to check out his newest project, a picture blog and hub for his social media profiles, at mikeontv.com
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{ 23 comments }
How true. And the best part is, once you reach that level of popularity, other people will do your work (e.g. drop your name) for you. At least I’ve found this is the case. Have you?
Daniels last blog post..Tidbit of the Day: Mike Piazza retires from baseball
good article!
Great article Mike!
It seems that there’s many missed opportunities which I might have overlooked in my social media profiles… So now I’m gonna keep my eye out~ and my pockets filled.
Bens last blog post..Fun ‘Place to Pee’
It works for musicians as well.
“My designer comrade was very kind and eventually kicked back 50 bucks to me for recommending him.”
I smell a conflict of interest!
Great article Mike!
I have try to join many social network ro bookmark, it will be a great help for me to promote my site. ( A Global Trading Platform)
this is sooo true… you have very well defined the whole concept of Social networking
Interesting read, but the best thing is probably to ensure that you only submit quality material – that’s the best way to make a name of yourself.
Very true! Thanks for sharing this!
human3rrors last blog post..id 10 t
Not only your popularity may be enough, because I saw profiles with more that one thousand of friends but without activities or good content. And how you can share your time to spend more efficient at several social media.
Gilberto Galeas last blog post..Links for 2008-06-13 [del.icio.us]
I agree to you.. And congrats in your success in social media
I agree with daniel. The best type of marketing comes from someone referring you. If you go to great lengths to give someone else business, it must be that you feel confident that they will provide the same or better level of service. Mantari -if the designer gave him a tip for referring him, it may or may not be construde as a kick back. The first time is usually innocent and that seems to be case. The second time he refers, if there is an agreement either implied or expressed, than maybe there’s a conflict of interests. Dunno!
Angies last blog post..Reading at Work
Very good article. Branding oneself is so very important and taking advantage of the sites described above is a must.
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Apart from providing SEO benefits, social book marking can be a very good marketing tool in itself. Viral marketing campaigns can be very successful using these kinds of web services since the ranking of the bookmarked links depends on the ratings by the users. SEO firms tend to count on the well known users in order to get their assertions for the web pages/services included in book marking sites. Sometimes, this might pose some risk if the service/product receives negative reviews from the authoritative users. Moreover, there is a risk of getting branded as a spammer if the users find the submitted links to be irrelevant. All this makes optimization a tricky business!
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This is an area i have been trying to master, Excellent post.
Thanks! Alot of good information!
Good stuff. Would be curious to see which RSS aggregators you’d suggest using to help automate the process of promoting ones Social Media Personna? ~ Neil
Thank your very much for sharing this post. Good luck to your social media. Hoping for your big success.
they are perfect suggestions for me, thank you very much for your sharing. wish you good luck, guy!
It would be interesting to see how the next generation Web 3.0 models converge with Mobile Marketing, SEO and social media marketing for both large Brands and small business entities.
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it’s really very good suggestions for me. An excellent job you have done. wish you a big success in the later future.
Though the bookmarking website could give high quality links to your website, simply submitting it one by one is too time-consuming.
I don’t deny this “seo” type of branding your website is useful but too much “branding” via the bookmarking is no good.
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