Product Description
Today’s marketing challenge is creating vibrant, interactive communities of consumers who make products and brands a part of their daily lives. Learn how to create value and gain loyal customers. Kotler/Armstrong is a comprehensive, classic principles text organized around an innovative customer-value framework. Students learn how to create customer value, target the correct market, and build customer relationships. The changing nature of consumer expectat… More >>
{ 5 comments }
I ordered Principles of Marketing(13th Edition) from robinmatthews-101 on 11/04/09. Today is 12/07/09 and I still have not received my order. I sent her several emails, and she only responded to the very first one, stating when she shipped my order via USPS Media Mail,she didn’t purchase Tracking Confirmation. Money for my order was withdrawn from my husbands account on 11/05/09. I’ve sent several e-mails to Amazon as well and have not received a response from them either. I paid $102.33 for the above mentioned book and I expect to be Fully Refunded because the class we purchased it for is now over.
Geraldine Jasey
Very Unhappy Customer
Rating: 1 / 5
The book was practicaly new. I am very satisfied with my purchase. I would definately buy from the seller again.
Rating: 5 / 5
It took me a while to find the right edition of this textbook but once I did this one arrived in perfect condition and in a timely manner. Thanks!
Rating: 5 / 5
Other students have complained about not getting the textbook they ordered or the book pictured. I received the book pictured and detailed.
Rating: 5 / 5
This book was just the book I need for my class. The book Arrived fast too.
Rating: 5 / 5