Let’s take a little break from all the marketing information and indepth posts this weekend. Let’s read something funny, something that is as stupid as it can get. We all know the power of an ad campaign. A well written ad campaign can get your business rolling, however, if your ad campaign fails to deliver the right message your business can take a down hill approach.
As I was reading some of the ad campaigns that were created a while back, I came across one that I would have to say is one of the funniest ad campaign I have ever seen.
This is what the ad campaign said,
Hey there! You with the sweat in your palms. It’s about time an airline faced up to something. Most people are scared witless of flying. Deep down inside, every time that big plane lifts off that runway, you wonder if this is it, right? You want to know something, fella? So does the pilot, deep down inside.
Oops! This ad was written for Pacific Airlines and two months after the campaign started, the airline went bankrupt.
So before you sit down and start doodling what your ad should say, think again!
Have a great weekend!



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